More precise categorization for your digital buys
More granular buy types and categories. You can now target digital line items more more accurately with the introduction of new buy types and categories that fully reflect the needs of today's market place. The availability of individual buy types is controlled by the agency.
The additional tiering of buy categories under buy types now provides a hierarchical categorization that assists with this more precise targeting.
Improved accuracy for reports. Reports like your spend reports that can utilize this enhanced categorization can provide more accurate information.
Total control over your programmatic package requirements
Workflow extended for programmatic packages. You can now create your own programmatic packages on order revisions and send them to Prisma.
You can also now convert your programmatic package to a standard or roadblock package, or to a standalone placement if your requirements change.
See the Sales help for instructions on how to create and convert a programmatic package.
- Proposal and order line item details (excluding print media) that are calculated are now easily identified with (Calculated value icon) in the column header.
- The ability to choose to calculate either the placement cost or units is no longer available on the proposal and order line item grids for print media.
- The Delete (Remove selected placements) action on the order grid is now available for programmatic packages and their line item(s).
- If implemented, the Terms and Conditions attachment icon and the PDF opened by clicking this are now available in the order electronic response window.
See the Known issues page.